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Business in virtual worlds

Joseph Jaffe to early Second Life marketers: fail

Joseph Jaffe runs a marketing company called crayon and in the lead up to a visit to Australia Marketing Magazine have completed an... 

August 16, 2008 | Read the story »

Kzero: 7 Point Plan for Marketing in Virtual Worlds

Kzero have released an updated version of their 7 Point Plan for marketing in virtual worlds. It’s a free publication that can... 

August 12, 2008 | Read the story »

Google Lively’s creator scores keynote at VW London

As mentioned previously, we’re a media partner for the Virtual Worlds London conference. They’ve just announced that the... 

August 1, 2008 | Read the story »

Health in virtual worlds

Introducing: Metaverse Health

I’m really pleased to introduce a new sister site to The Metaverse Journal: Metaverse Health. It’s a completed site now but... 

July 29, 2008 | Read the story »

What looks like addiction, but is not - Virtual Addiction, Part 3

I spend hours with my computer. It is my favorite tool. I spend time in and out of virtual worlds; I spend time on and off the Internet,... 

July 22, 2008 | Read the story »

Second Life - Relay for Life 2008

Second Life’s Relay for Life is well underway - it’s hard to believe it’s been a year since the last one. Check... 

July 20, 2008 | Read the story »

Editorial

Future freedom loss creeps up unawares?

Above and beyond Second Life’s many attractions, many residents prize the ability to make and enjoy user-created content. It... 

August 12, 2008 | Read the story »

Linden Lab zones out.

Jack Linden has made a heads-up post about new policies to be implemented concerning zoning and advertising on the Mainland sims in... 

August 8, 2008 | Read the story »

Second Life immaturity – bell curve bungling.

Second Life is going through a troubling phase. It has entered young adulthood, but is still acting like a teenager - occasionally... 

July 28, 2008 | Read the story »

Profiles

Interview - Nathan Organ (AUGrid)

Back in February this year we interviewed Steve Sima, founder of the Openlife grid. Since then another Australian has set up a grid... 

August 13, 2008 | Read the story »

Interview: David Rolston, Forterra CEO

Forterra Inc is a private virtual world provider with a focus on health care, education and homeland security / disaster preparedness.... 

June 5, 2008 | Read the story »

Interview - Skribe Forti

Skribe Forti is an Australian Second Life resident who’s got an established track record in machinima that we’ve covered... 

May 14, 2008 | Read the story »

Politics

Linden Lab’s CEO to testify before Congress

At 9.30am on the 1st April US Eastern Time, Linden Lab CEO Philip Rosedale will testify before the US Congress. I don’t have... 

March 31, 2008 | Read the story »

The Mike Huckabee Center for the Liberation and Housing of Spermatazoan-Americans

We reported recently on some excellent political satire occurring in Second Life focused on Hilary Clinton. Republican Mike Huckabee... 

January 24, 2008 | Read the story »

Does Second Life need a Republic?

The Metaverse Republic is a new site that states its purpose clearly: “The Metaverse Republic, currently work in progress, will... 

January 19, 2008 | Read the story »

Virtual Worlds in the Real World Media

The Watch - virtual worlds in the news

1. Newstrack India - Stardoll.com is Brit kids’ most popular site. “Britain’s most popular website for under-12s... 

August 18, 2008 | Read the story »

The Watch - virtual worlds in the news

1. 7thSpace - TORC at UH turns to virtual world of Second Life for new study. “The University of Houston department of health... 

August 11, 2008 | Read the story »

The Watch - virtual worlds in the news

1. News.com.au - Virtual spend making real money. “Spending $26,500 on an imaginary island might sound outlandish, but it’s... 

August 4, 2008 | Read the story »

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